#1: Create Messaging, Assess, Set Strategy
We start every engagement with our Core Values & Messaging (CVM) process where we learn about your goals, differentiators, and core values. We assess your current messaging and marketing activities. Then we develop a strategy as unique as your business.
#2: Implement Plan
Don’t have the in-house resources to put your communications strategy into action? Don’t worry. With expertise in writing, digital media, web & graphic design, and change management, our team can fully implement your plan under the leadership of your assigned account manager.
#3: Monitor, Measure, Adjust
We believe in testing, monitoring, and adjusting to provide you with the best outcomes possible. For our digital activities, we use marketing automation software to measure your messages and audience engagement. We provide you with a real-time analytics dashboard but, more importantly, we analyze the data to provide the best path forward.